BOW (Barcelona Olfaction Week)
BOW
18-24 MAY
9 APR
On April 9th, we had the pleasure of taking part in Beauty in the Box, organised by Beauty Cluster, where we were also honoured to be one of the event’s main sponsors.
It was a highly inspiring day focused on packaging as the meeting point between creativity, innovation, functionality and sustainability.
During the event, we shared reflections on some of the major challenges currently facing the beauty industry: the impact of regulation, the need to develop more responsible packaging solutions, and the importance of continuing to create meaningful brand experiences for consumers.
Thank you to Beauty Cluster for including us in this event and for creating spaces where professionals from across the industry can exchange ideas, knowledge and future perspectives.